Can I use this for internal team communications?
Absolutely! If you need to quickly get ahold of your whole team, instantly, there's no better tool than SMS.
Website down? Send your DevOps a message!
Need everyone to tweet something at the same time? Use Network Effects to text everybody at once.
Can I use this for marketing?
Absolutely! If you have permision to contact your recipients via SMS, there's no better way to build a fanbase.
Want to alert your subscribers about a new product launch? Send them a message instantly.
Driving into town with your band? Text all your fans and let them know about Friday's show.